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SKELANIMALS "HEARTS" HARTZ!
FOR IMMEDIATE RELEASE: Calabasas, Calif. – (June 11,2012) - The pop-culture brand Skelanimals is going to the dogs - and cats - licensing its lovable characters to The Hartz Mountain Corporation for a complete line of pet toys, accessories, and bedding.
The quirky and fun lifestyle brand from Art Impresions, Inc, known for its endearing skeleton animals andfashionable graphics, will be featured on a collection of pet toys, collars, leashes, pet clothing, feeding dishes and bedding to be offered via all pet-supply channels in the U.S. and Canada.
"Skelanimals fans are passionate about their pets," said Cindy Bailey, CEO of ArtImpressions, owner of Skelanimals. "The pet program is a natural extension of the Skelanimals brand, and we are excited to be working with a great team at Hartz to bring this new collection tofruition!"
"Skelanimals are cute, yet edgy and by design a great fit for the pet products market," said Stacy Kisla, Senior Director of Marketing for Toys and Accessories at Hartz. "This line will offer pet parents designer styled products at affordable prices and products our own staff can't wait to get their hands on."
About Art Impressions
Art Impressions is an award-winning brand development and licensing agency known for its achievementsin developing retailer-focused, broad-based lifestyle programs for artists, designers and celebrities. The company's portfolio includes the global sensation Skelanimals, Milky Way & the Galaxy Girls by acclaimed animator Lauren Faust, and its own pop-culture brand, SO SO Happy. For further information, visit http://www.artimpressionsinc.com, http://www.skelanimals.com, and http://www.sosohappyonline.com.
About The Hartz Mountain Corporation
For over 85 years, Hartz has offered products that optimize your pet's health and overall well being. Offering a wide range of products to address different species, needs, age, weight and life styles, as well as pet owners' budgets and preferences, Hartzis committed to strengthening the bond between all pets and their families by providing innovative, trustworthy and affordable products. For more information, visit http://www.hartz.com