Hasbro and Ubisoft® Teaming up to Bring Iconic Gaming Brands to Consoles
PAWTUCKET, R.I. & PARIS -- August 7, 2013 -- Today, Hasbro, Inc. and Ubisoft announced that Ubisoft will develop and publish current and next-generation console games based on some of Hasbro's most popular gaming brands, including MONOPOLY, SCRABBLE (in the United States and Canada only), TRIVIAL PURSUIT, RISK, BATTLESHIP and CRANIUM.
"We look forward to collaborating with Ubisoft to offer consumers innovative new ways to experience their favorite gaming brands," said Mark Blecher, Hasbro Senior Vice President and General Manager, Digital Gaming and Corporate Development. "Ubisoft's leadership and expertise in the console gaming space will help support Hasbro's strategy of bringing consumers engaging play experiences with our brands across multiple platforms."
"Hasbro makes games that we all know and love, and we're thrilled to be able to work with them to create video game experiences based on some of their most popular brands," said Tony Key, senior vice president of sales and marketing at Ubisoft.
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Submitted by News on Thu, 2013-08-08 20:09Hasbro Plays Serious with World Trade Jewelers
Colorful and Iconic Jewelry Designs Soon to Debut to the Jewelry Industry
NEW YORK -- April 16, 2013 -- World Trade Jewelers is pleased to announce their collaboration with Hasbro, Inc. to create and distribute jewelry designs expertly replicating select Hasbro related themes. These jewelry designs will be offered through a network of over 10,000 brick and mortar retail partners and associated e-commerce sites.
Known for their creation and ever gaining popularity of Hershey's Kiss® pendants, bracelets, earrings and rings, World Trade Jeweler's also recently launched Sweethearts® Jewelry, fashioned from America's best sold Valentine's Day candy. Now, their portfolio of iconic and private label brands has expanded into entertainment themes.
Submitted by News on Thu, 2013-04-18 17:37
USAOPOLY Introduces The First Ever Beatles SCRABBLE Board Game!
CARLSBAD, Calif., Oct. 16, 2012 -- The SCRABBLE® Beatles Edition makes its debut this fall, giving Beatles fans an opportunity to interact with the Fab Four in a whole new way. Made by USAOPOLY under license from Hasbro, Inc. and Apple Corps Ltd., the deal was brokered by Live Nation Merchandise, The Beatles North American licensing agent. The SCRABBLE Beatles Edition fits the bill for fans who have a way with words.
Hasbro to Debut Innovative New Play Experiences from Its Expansive Portfolio of Iconic Brands at the American International Toy Fair
Product Highlights Include 'Off the Board' Gaming Experiences, Brand Reinventions and Exciting New Property Introductions
PAWTUCKET, R.I. -- February 2012 -- Hasbro, Inc. will unveil a wide variety of new toys and gaming experiences at the 109th American International Toy Fair beginning Sunday, February 12 in New York City. The Company, currently in the midst of an exciting transformation into a global branded play company, will not only be celebrating the reveal of new toys and games for 2012, but also a host of immersive brand experiences including new major motion pictures, video games, theme-park rides, television programming and more entertainment and lifestyle products based on many of its popular brands.
Submitted by News on Thu, 2012-02-09 16:41