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K'NEX Adds More Beatles Yellow Submarine Sets


K'NEX Adds More Beatles Yellow Submarine Sets

K'NEX Announces New Additions to its Line of The BEATLES YELLOW SUBMARINE Building Sets

Officially-Licensed Sets by K'NEX Allow Music Fans to Build Their Favorite Band

Hatfield, PA, February, 2013 – K'NEX, the only US construction toy company focused on Building Worlds Kids Love®, is pleased to introduce 2 new additions to its popular The Beatles Yellow Submarine building set product line.

A pop culture force, The Beatles redefined music for their own generation and generations to come; they also redefined art, fashion and entertainment. The Beatles were responsible for several films that were well ahead of their time, including their only animated and most recognizable film, the animated classic - Yellow Submarine.

Designed for children ages 5+, the new K'NEX building toys bring the fun of the Yellow Submarine movie to the child and expand its appeal through a rewarding, age-appropriate building experience. In a deal brokered by Live Nation Merchandise, The Beatles North American licensing agent, the sets combine the well-known images of the beloved Beatles and the award-winning K'NEX building system, capturing the essence of Yellow Submarine in all of its whimsical charm.

K'NEX Adds More Beatles Yellow Submarine Sets

K'NEX Adds More Beatles Yellow Submarine Sets

The Beatles Yellow Submarine: Buildable Figures Series 2

Featuring authentic Sgt. Pepper adornments from the unforgettable Yellow Submarine movie, these 4 buildable figures are faithful to the lads' song-driven adventure. Each is wearing his own costume, lively hats iconic of the Lonely Hearts Club Band, and features
faces that capture the look and persona specific to each Sgt. Pepper Beatle. Sets also include instruments, such as trumpet and flute, to recreate the full band experience! Suggested retail price $12.99. Ages 5+. Available Now.

K'NEX Adds More Beatles Yellow Submarine Sets

K'NEX Adds More Beatles Yellow Submarine Sets

The Beatles Yellow Submarine Building Set

Now you can build the Yellow Submarine! Complete with authentic, iconic adornments straight out of the classic feature film The Beatles Yellow Submarine Building Set features nearly 200 pieces. Set also includes 2 buildable Blue Meanie figures, and the fun-to-build submarine doubles as a stage. Add your The Beatles Yellow Submarine figures for a whimsical good time! Colorful, step-by-step building instructions also included. Suggested retail $29.99. Ages 7+. Available Fall 2013.

The Beatles Yellow Submarine building sets will be available on and at retailers nationwide.

About K'NEX Brands
Founded in 1992, K'NEX Brands was established to make and sell what has become one of the world's leading integrated construction systems for children. Winner of over 200 international awards and recognitions, K'NEX seeks to build young minds with its exciting product line and critically acclaimed K'NEX Education program. For more information, please visit

Submitted by News on Tue, 2013-02-26 17:17


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