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Introducing littleplasticmen - A Magazine about Action Figures


Introducing littleplasticmen - A magazine about action figures

OCTOBER 23, 2013 - (HOUSTON, TX) Today, the crew behind Gearphoria - a successful quarterly digital magazine covering the boutique/small builder guitar, amp and effects pedal market - has given the green light to the development of second title aimed at the collectible toy and action figure market. The new magazine, littleplasticmen, springs from the ashes of a small, online toy and pop culture retailer of the mid-2000s with the same name.

"Gearphoria is a different animal in the crowded guitar magazine space," explained editor Blake Wright. "It acts as sort of a hybrid trade/commercial publication that is just as interesting to read for industry participants as it is for the guitar-loving public. When we were thinking about a second title to follow the Gearphoria model, the toy/action figure industry was a no-brainer. It's always been a passion and it is under-represented on conventional magazine racks today."

The aim for littleplasticmen will be to employ the Gearphoria model of an in-depth, photo-intensive, feature-driven publication and grow that platform covering all things collectible toys, with an emphasis on action figures. The new e-mag will contain familiar elements for current readers of Gearphoria with sections for news, exclusive interviews, opinion-editorial, shop tours, reviews, recurring columns covering different aspects of the industry (such as vintage toys, customizing, etc...) and a slightly different take on the classic price guide. Also like its sister publication, littleplasticmen will be absolutely free.

littleplasticmen will be made available on the same platform as Gearphoria. On a desk top, readers will be able to access the 'flip book' version of the e-mag on the website ( or download a PDF version of the magazine for reading at their leisure. The magazine will also be compatible with most hand-held devices - iPad, smart phones and the like.

The first issue of littleplasticmen is expected to publish in early 2014. Until then, keep up with the development process on Facebook at

Submitted by News on Thu, 2013-10-24 12:19


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