They're new productions of the '03 commemorative TRU Optimus and '07 commemorative TRU Soundwave (so Optimus has short stacks and Soundwave has the double-cassette Soundblaster chest, Laserbeak, and Ravage), and they'll be available next month.
Even though I hate the chest, I'll probably bite on the Soundwave 'cause it'll display better next to MP Soundwave than the G1 version I got back in '84 (it's complete, but in really rough shape, and it's buried in a box in a closet somewhere at my mom's anyway).
I wish the G1 versions Cyclonus and Scourge would get reissued already.